Amika Reviews

Amika has an overall rating of 3.4 based on 259 reviews. Customer feedback on Amika is mixed: Amika reviewers highlight positive aspects like high-quality hair tools, effective styling products, excellent customer service, trendy and stylish designs, which strongly appeal to young adults, beauty enthusiasts, professionals in the hair industry, individuals seeking trendy hair solutions. However, Amika is often criticized for its higher price point, limited product range, occasional shipping delays, some products may not suit all hair types.

3.4/5.0

259 reviews

5 Stars

9

4 Stars

7

3 Stars

3

2 Stars

4

1 Star

5

All Amika Reviews (259)
CarolynOchoa_20
May 30, 2026
"Didn’t really work for me"
I really wanted to like this. But not much happened. My roots still felt greasy. Also kind of chalky. The smell was strong too. For the price, I expected better. Shipping was fine though. Just not a great product for me.
Joan_swelgart86
May 02, 2026
"My curls actually hold now"
I actually really liked the curl products from amika. My hair usually gets frizzy quickly, but this helped my curls look more defined without that crunchy feeling. The scent is nice too, not overpowering at all. I was actually surprised by how soft my hair felt after using it. I’d definitely buy it again.
josephcarter8299
April 25, 2026
"I swear, this thing barely had a..."
I swear, this thing barely had a chance to exist in my life before it broke. I wasn’t expecting it to last forever, but wow, it gave up way too fast
POWERS
April 17, 2026
"I tried this because my hair’s been looking..."
I tried this because my hair’s been looking a little dull lately. Thought maybe this would help. It does smell good, which I liked right away. But after using it, I didn’t really notice much of a difference. My hair still looked kind of flat, not shiny like I was hoping. For the price, I expected a bit more. Maybe it works better on other hair types, but for me, it was just okay...
AnnaDean_07
April 14, 2026
"Felt clunky and a bit frustrating to use"
I tried using loveamika.com and didn’t have the best time with it. The pages felt kind of cluttered, and I found myself clicking around way longer than I expected just to find basic stuff. It had that weird feeling where there’s no real person there, like the site is just leaving you to figure everything out on your own.
The cart and checkout process didn’t help either. I had to backtrack a few times, and the whole thing felt clunky instead of simple. By the end, I was more annoyed than anything, so it’s probably not a site I’d be excited to use again...
Teresa-roberts
April 11, 2026
"A solid mask that meets my hair-care standards"
I’m picky about hair products, but this mask did a nice job. After using it twice, my hair felt noticeably softer, and the treatment helped calm down some of my frizz too. It’s not a total miracle product, but for my standards, it worked well enough that I’d definitely consider buying it again.
BREMER
April 08, 2026
"My hair had been really dry and..."
My hair had been really dry and kind of frizzy, and I felt like I needed to stop ignoring it and actually take better care of it. After using this, it feels soft and stays moisturized way longer than before. It just feels good to use something that actually helps instead of covering up the problem. Really happy with it.
Evelyn_stump71
March 30, 2026
"Didn't really repair my hair??"
I was hoping this would do more for my damaged hair, but I didn’t notice much of a difference?? It felt about the same after using it, so it just wasn’t much of a fix for me
Evelyn-jones
March 12, 2026
"Really happy with amika so far"
I’ve been really happy with amika so far. My hair feels good after using it, and the shipping was quicker than I expected. I’m definitely sticking with them for now, but if the quality drops or shipping starts getting slow, I’d probably look elsewhere
hello_johnny775
March 07, 2026
"Nice ingredients, though maybe not totally perfect for me"
I’ve been trying Amika lately, and I do think the ingredients seem a bit better than some other hair brands I’ve used. I’m not an expert or anything, but the shampoo and mask didn’t feel stripping, and after a few washes my hair did seem softer.

The scent is nice, although some days I’m not totally sure I love how strong it is. I also kind of wish they explained certain ingredients a little more clearly on the website, because I found myself wondering what a few things were for.
Overall, I’m happy with the quality and I’d probably buy from them again. I just don’t know if every single product would be a perfect fit for me
SWACKHAMMER
March 01, 2026
"I used this exactly the way the instructions..."
I used this exactly the way the instructions said to, and I even took before and after pictures because I was hoping I’d be able to clearly see some kind of improvement. But when I compared the photos, my hair pretty much looked the same to me. It still felt dry, still had that frizzy look, and I didn’t get the softer or smoother results I was expecting. Maybe it works better for other hair types, but for me personally, it just wasn’t worth it
Beverly_little88
February 17, 2026
"Texture feels nice at first, but gets sticky"
At first, I actually liked how this felt going on, it has a nice texture and feels smooth. But after a little while, it started getting sticky, which was kind of disappointing. I really wanted to love it, so I was a bit let down.
judy-Rumsey
February 15, 2026
"Decent volume, but nothing too exciting"
I tried loveamika.com mostly because I was looking for something to give my hair more volume and body. The shampoo and spray did help a little, especially right after styling on the first day, but... I wouldn’t say it was a dramatic difference for me.

The scent is nice, and my order arrived without any problems, so that part was totally fine. I just wish the volume lasted longer because by the evening my hair was already starting to fall flat. It’s not bad, just a bit average for the price
richard-Chavez
February 10, 2026
"My hair is thick, wavy, and kind of..."
My hair is thick, wavy, and kind of frustrating because it gets frizzy so easily but somehow still falls flat at the roots. I tried the products I got from loveamika.com, and I was genuinely relieved because they actually felt like a good match. They didn’t weigh my hair down or leave my scalp feeling greasy, which is usually what makes me give up on stuff quickly.

I also appreciated being able to choose based on my hair type instead of overthinking every product for ages. My waves look more put together now and just feel less chaotic, which makes me feel a lot better when I’m getting ready. Shipping was totally fine too, so I’d give it 5 stars
William_gunn76
February 04, 2026
"I love this scent so much..."
I love this scent so much. It smells really good without being too much, and it just feels like one of those little everyday things that makes treating yourself feel totally worth it...
Shannan_phelps96
February 02, 2026
"Easy return, refund was a little slow"
I ordered from loveamika.com and ended up needing to return one thing because the fit wasnt right. The return process was straightforward, and customer service got back to me in a reasonable amount of time. The refund did show up, it just took a few days longer than I thought it would. Not a perfect experience, but it was fine overall and Id probably shop there again.
DaneGonzalez_03
January 31, 2026
"Left my scalp itchy and wasted my time"
I really wanted this shampoo to work because it smells great, but after using it twice my scalp was so itchy I had to stop. I don’t usually react that strongly to hair products, so this was frustrating. My hair felt fine overall, but the irritation just wasn’t worth the effort of washing, rinsing, and then dealing with an itchy scalp afterward. Felt like wasted energy, honestly. Maybe it’s fine for other people, but I wouldn’t recommend it if you have a sensitive scalp...
MichaelLucas
January 18, 2026
"Showed up on time, no real complaints"
My order arrived right when they said it would, and everything was packed well enough. Tracking was easy to follow and delivery went smoothly. Even if the packaging wasn’t anything fancy, it did the job, so I’m happy overall.
hello_wade677
January 02, 2026
"Kind of a miss for my hair"
I really wanted this shampoo and conditioner to work for me, but it was more of a miss than a hit. After using them a few times, my hair just didn’t feel any better, and in some ways it felt worse.
The shampoo made my scalp feel dry and a little itchy, which was disappointing. The conditioner wasn’t much help either, my ends still felt rough, tangled, and not very soft after rinsing.

For the price, I expected a lot more. I gave it a fair shot over several washes, but it left my hair flat, frizzy, and harder to manage. Definitely not something I’d buy again.
bertha_Vanpelt82
December 31, 2025
"I ended up trying this because..."
I ended up trying this because I was feeling kind of pressured to find something for my dry hair, and it’s worked well. After a few washes my hair feels softer and not as dried out. It hasn’t totally fixed the frizz, but overall it does what I needed.

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Amika Q&A

Is this the only place to buy amika products or are there online stores that are cheaper?

Hcrea111
May 03, 2020

“No, they are also sold at many salons. I don't know which ones because I always order online.”

Are there other similar products to amika that are cheaper or better?

LillianVargas
February 27, 2020

“Several - all for less than 1/2 the price - Miropure, Glamfields, Lescolton, Bearmoo, Hiraliy”

Are the products from amika really worth the money?

AnnaSullivan
February 27, 2020

“Absolutely not! When a $100+ styling tool quits working after less than 10 uses, it's NOT worth it!”

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